
Are you looking to increase applications, help accepted students to confirm their enrollment sooner, or supply potential students with relevant information in a cost effective manner? We’ve been able to do all these in a way that we can both track and measure - giving you the ability to make adjustments in real time as well as collect valuable information to build on for the long term.
We know it's not just about the dollar amount, but also the participation level of your alumnus. While older graduates have most of the disposable income, you don't want to discount the large population of recent grads. Send a different message to young alumni to start them giving early. Personalizing messages to alumnus also gives you a better connection with them, which in the case of The Citadel, helped increase alumni membership by over 12%.
Whether you're looking to boost enrollment or alumni giving, the first step is to establish good relationships. Connect with them on an individual basis by personalizing your contact pieces. You can't connect with a Bio major if you send them info about Journalism. Why send a recent grad the same thing as someone who hasn't been on campus for 25 years? One piece doesn't fit all.
Reduce print/mail costs
Increase applications
Track leads
Filter list for qualified leads
Increase participation
Start young alumni giving
Increase giving